Marketing Training & Business Coaching Blog

4 updates you need to make to your website TODAY to improve your SEO

Sep 20, 2019
 

Search Engine Optimization (SEO) is important for your business.

The more you optimize your website for search, the higher you will rank on engines like Google and Bing.

Check out this video training that shows you how to update your title tags, meta description, header tags, and alt tags.

And if...

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Hubspot's Blog Generator is an Amazing Tool

Sep 04, 2019

If you need content ideas, for your blog or for your podcast, check out Hubspot's blog idea generator.

https://www.hubspot.com/blog-topic-generator

Test it out! Let me know what you think!

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Give Google What Google Wants (SEO tips for content marketing)

Aug 27, 2019

As marketers and business owners, we are constantly trying to get eyes on our content. It's a struggle! But totally doable. Check out my content marketing training for more info.

But what I want to talk to you about today is to get Google's eyes on your content!

Organic search is a steadfast...

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Important Facebook Advertising Metrics You Need to Keep in Mind (& benchmark metrics)

Aug 18, 2019

We know that click-throughs, clicks, and pay-per-click are super important Facebook ads metrics we need to pay attention to. But there are others that you should also keep an eye on:

Frequency:

This metric shows you how frequent an ad is served up to your audience (the average number of times a...

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Tool suggestion: Video Transcription Service

Aug 11, 2019

It's always good to have subtitles on your videos when you post them online. A lot of people scroll through with the sound OFF and they read the subtitles instead. 

If you do a lot of video work, I recommend paying for a transcription service. I like to use Rev. Here's the link:

...

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The elusive sales funnel

Jul 16, 2019

What are sales funnels? What do they look like? What is an example of a few?

I get these questions often from my students and followers, so I put together this video for you that explains it all: 

Want to join me on my free webinar, Building Blocks of Digital marketing? You can reserve your...

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Anatomy of a Landing Page

Jul 15, 2019

In this video I explain what landing pages are, where they sit on your website, why they are so important, and what they should look like:

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How to write empowering copy

Jul 15, 2019

Interview with Brand Strategist, Melinda Martin. She will cover the 5 common copy-writing mistakes a lot of us entrepreneurs make and how to fix those mistakes ... and so much more.

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How to create a PDF file in Canva

Jul 11, 2019

I love me some Canva!

I used to create my PDF files for my ebooks, eguides, downloadable check-lists, etc... on Adobe but a. Adobe is too expensive and b. Canva is much easier.

Here's a demonstration on how you can create a downloadable PDF in Canva:

 

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Alternative Job Boards

Jun 26, 2019

 

AllRetailJobs.com

The #1 job board for the Retail Industry.

https://www.allretailjobs.com/

Artconnect

A job board for artists and creative people.

https://www.artconnect.com/opportunities?opportunity_type=jobhttps://www.artconnect.com/opportunities?opportunity_type=job

Authentic Jobs

Job...

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